Tuesday, October 28, 2003 - Volume 1 Issue 4
Colin Evans, Editor (mailto:
)
In this issue
1. From the Editor
2. Did It Work For Me?
3. Featured Articles:
--- It is a Challenge to Succeed - by Jim Rohn
--- I'm Guilty Until Proven Innocent - by Jim Edwards
4. Motivational Quotes
5. Take A Break: Jesus is watching you
6. Tell Me what You Think
From the Editor - Colin Evans
Hi Everyone 
Welcome to this edition of Cols-A-To-Z.
I've had a frustrating week and right now I feel like throwing
my toys out...
What is it about the supposed "gurus" that makes them scared to death (or is it too plain lazy) to answer a "please help me" e-mail?
I have sent numerous 'please help me" e-mails to many online marketing and success "gurus". Only two have ever answered.
The first was Jim Edwards of
http://www.turnwordsintotraffic.com
The second was Chris Widener of http://www.madeforsuccess.com
And he answered in seconds!
Maybe that's why I feature a lot of their articles, I trust them.
So what is going on with the rest of our industry experts (the "gurus")?
Is the content of their books and e-books a lie then?
Are we all following the pied piper (or pied pipers)?
Or is it just me over reacting?
At the moment I can't answer these questions, but in time I'm going to...
Did It Work For Me? by Colin Evans
Rotators...
Nearly every successful online marketer uses or has used a
rotator.
How do they work?
A rotator is a script which allows you to rotate different web
pages through the same URL.
In other words if I have five
different web site URL's entered into my Ebiz rotator, every
time my rotator URL, http://www.ebizrotator.com/goto/CE9999.htm
is displayed in a browser, a different web page will be viewed.
After the fifth webpage is displayed the rotator will go back
to the first URL.
A record is made each time one of the pages in a rotator is
displayed and in some rotators you can set the number of times
a page is to be displayed.
By the way, if you think I've just given one of my online
opportunities a shameless plug, you're absolutely correct
Do they work?
Absolutely.
The big advantage of using a rotator is that you only have to
promote one URL instead of many.
And I have a few tips that I will share with you:
- Concentrate your efforts on a few opportunities. The more
opportunities you place into your rotator the more you dilute
your advertising efforts.
- Some rotators have frames which contain details of the
rotator - these could distract your potential customer.
- If you are using a rotator with frames so as to pomote your
rotator as well, rather place the referral URL for your rotator
into your frameless rotator.
- If you are a Pro member of Ebiz rotator, your Pro Rotator is
shown as a pop-under every time your Coop rotator is displayed.
Take advantage of this by placing your opportunity referral URL's
into the Pro rotator and your lead capture URL's in your Coop
rotator.
Go to http://www.ebizrotator.com/coop/CE9999.htm for an example
of what I'm talking about.
Or...
- As a Pro member of Ebiz rotator you can put your downline's
referral URL's into your Coop rotator and your own referral URL's
into your Pro rotator which will be displayed as pop-unders.
- Some advertising programs will not allow you to use rotators.
To get around this you could use a frameless rotator and put the
rotator URL into a re-direct page.
Go to http://www.cols-a-to-z.com/focus.html for an example of
what I'm talking about.
When you submit your page URL to the advertising program, set
your rotator so it only displays the first URL. When your URL is
checked, the same web page will be displayed every time. Once
your page has been accepted, reset your rotator to show all the
pages as before.
Just make sure that non of your pages in your rotator are frame
breakers and no one will ever know...
Featured Article: It is a Challenge to Succeed - by Jim Rohn
It is a challenge to succeed. If it were not, I’m sure more
people would be successful, but for every person who is enjoying
the fruit from the tree of success, many more are examining the
roots.
They are trying to figure it all out. They are mystified and
perplexed by what seems to be some strange, complex and elusive
secret that must be found if ever success is to be enjoyed.
While most people spend most of their lives struggling to earn a
living, a much smaller number seem to have everything going their
way. Instead of just earning a living, the smaller group is
busily engaged in designing and enjoying a fortune. Everything
just seems to work out for them. While the much larger group sits
in awe at how life can be so unfair, complicated and unjust.
“I am a nice person,” the man says to himself. “How come this
other guy is happy and prosperous, and I’m always struggling?”
He asks himself, “I am a good husband, a good father and a good
worker. How come nothing seems to work out for me? Life just
isn’t fair. I’m even smarter and willing to work harder than
some of these other people who just seem to have everything
going their way,” he says as he slumps into the sofa to watch
another evening of television.
But you see you’ve got to be more than a good person and a good
worker. You’ve got to become a good planner, and a good dreamer.
You’ve got to see the future finished in advance. You’ve got to
put in the long hours and put up with the setbacks and the
disappointments. You’ve got to learn to enjoy the process of
disciplines and of putting yourself through the paces of doing
the uncomfortable until it becomes comfortable. You’ve got to be
prepared and willing to attack the challenges if you want the
success because challenges are part of success.
Now that may sound like a full menu of activities, but let me
assure you that the process of going from average to fortune
isn’t really all that difficult. Thinking about it is the
difficult part. Anticipating all the effort and the changes and
the disciplines is far worse in the mind than in reality. I can
promise you that the challenges you’ll meet on the road to
success are far less difficult to deal with than the struggles
and the disappointments that come from being average.
Confronting and overcoming challenges is an exhilarating
experience. It does something to feed the soul and the mind.
It makes you more than you were before. It strengthens the
mental muscles and enables you to become better prepared for
the next challenge.
I've often said that to have more, we must first become more, and
to become more, we must begin the process of working harder on
ourselves than we do on anything else. But in addition to
gathering new knowledge, new skills and new experiences; it is
also important to discover new emotions. It is how we feel about
what we know that makes the biggest difference in how our lives
turn out. How we feel about the chances we have and the choices
we have determines the intensity of our effort. Whether we try or
don’t try. Join or don’t join. Believe or don’t believe.
I’d like for you to discover some strong feelings about your life
and about what you want to do with that life. You probably have
much of the knowledge and a lot of the experience and perhaps
most of the skills that it takes to become successful. What you
may be lacking in are the strong feelings about what you want and
what you want to do. You may be one of those who have become so
involved in the process of earning a living that you’ve forgotten
about the choices and the chances you have for designing your own
life.
Let these strong feelings help you take a second look at your
life and where you’re headed. After all, you’ve only got one
life, at least on this planet. So why not make it an adventure
in achievement? Why not discover what all you can do and what
all you can have? Why not discover how many others you can help
and in the process how that can help you?
Why not now take the Challenge to Succeed!
To Your Success,
Jim Rohn
This article was submitted by Jim Rohn, America's Foremost Business Philosopher. To subscribe to the Free Jim Rohn Weekly E-zine go to
http://www.jimrohn.com
Copyright © 2000 Jim Rohn International. All rights reserved worldwide.
Featured Article: I'm Guilty Until Proven Innocent - by Jim Edwards
No doubt about it.
"Spam" (unsolicited commercial email) threatens to paralyze and
ultimately destroy the email system as it currently exists on the
Internet.
Anyone with an email address can attest to the fact that the
avalanche of Spam has only increased in the last year and shows
no sign of stopping.
However, the current system many Internet Service Providers
(ISP's) use to deal with Spam may just destroy the
Internet's email system long before the Spammers do.
Now, I won't deny that the weight of the Spam on any ISP's
resources can rate very significant.
It's been estimated that between 30-60% of all email now sent
is Spam!
This means that 30-60% an ISP's system resources (bandwidth,
hardware, system maintenance) go towards delivering messages
nobody wants to receive.
Out of self-defense, many ISP's turn to third party services like
SpamCop, SPEWS (Spam Prevention Early Warning System), and
SpamHaus to help them identify sources of Spam and block the
messages before their email systems get clogged.
No Trial - No Defense - Guilty!
In theory, it's a great system.
In practice, it creates a situation resembling a witch hunt where
the accused gets burned at the stake without a trial, let alone
the ability to face their accuser. Here's how the system works.
Let's say a business habitually sends legitimate email to its
customers or prospects who asked to receive the email.
As long as nobody complains, life proceeds as normal.
But then let's say one of those people forgets they opted in to
the business's email list and reports an email message as Spam
to one of the services I mentioned above.
Result: the business gets blacklisted by one or more of these
services and ISP's in turn automatically block email (legitimate
email) sent by the business to its customers and opt-in
subscribers.
To make matters even worse, nobody at these anti-Spam services
bothers to let the business know they've been blacklisted.
When the business finally discovers their status and tries to
contact SpamCop, SPEWS or SpamHaus, the real fun begins.
If the business does discover which service(s) blacklisted them,
they'll find they can't call anyone on the phone to discuss the
problem.
They also discover these services are totally unregulated and
there is no higher court of appeals.
Any email responses from these services often contain a smug
attitude of assumed guilt that scoffs at your claims of
innocence.
Also, don't bother asking for the opportunity to face your
accuser in order to prove your innocence because they get to
hide behind a cloak of anonymity.
Combining this attitude of assumed guilt with the inability to
prove your innocence creates a recipe for disaster for every
legitimate business.
Oh, by the way, while writing this article, I received 19 Spam
email messages through an ISP monitored by all 3 anti-Spam
services.
Makes you wonder, doesn't it?
In the end, the current system only creates opportunity for abuse
that targets legitimate businesses while the real Spammers just
merrily keep sending their flood of email.
Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr-e articles to quickly drive thousands of targeted visitors to your website or affiliate links...
Need MORE TRAFFIC to your website or affiliate links?
"Turn Words Into Traffic" reveals the secrets for driving Thousands of NEW visitors to your website or affiliate links... without spending a dime on advertising!
Click Here => http://www.turnwordsintotraffic.com
Motivational Quotes
Experience shows that success is due less to ability than to zeal.
The winner is he who gives himself to his work, body and soul.
- Charles Buxton
Talent alone won't make you a success. Neither will being in the
right place at the right time, unless you are ready. The most
important question is: "Are you ready?"
- Johnny Carson
Take A Break: Jesus is watching you
A burglar broke into a house one night.
He shone his torch around, looking for valuables, and when he
picked up a CD player to place in his sack, a strange,
disembodied voice echoed from the dark saying, "Jesus is
watching you."
He nearly jumped out of his skin, clicked his flashlight out,
and froze.
When he heard nothing more after a bit, he shook his head, and
clicked his torch back on and began searching for more valuables.
Just as he pulled the stereo out, clear as a bell he heard,
"Jesus is watching you."
He shone his light around frantically, looking for the source
of the voice.
Finally, in the corner of the room, his torch beam came to
rest on a parrot.
"Did you say that?" He hissed at the parrot.
"Yes," the parrot confessed, "I'm just trying to warn you."
The burglar relaxed. "Warn me? Who in the world are you?"
"Moses," replied the bird.
"Moses?" the burglar laughed. "What kind of people would name
a bird Moses."
"The kind of people that would name a rottweiler Jesus."
Tell Me What You Think
I would love to hear what you think of this issue of the "Cols-A-To-Z" Newsletter.
And of course, if you have any suggestions for upcoming issues that you'd like to
share with me, please send those, too!
Just e-mail me at:
To subscribe to my "Cols-A-To-Z" Newsletter, go to the following URL:
http://www.cols-a-to-z.com/join.html
Written by Colin Evans
President, Cols-A-To-Z.com
© copyright 2003 Cols-A-To-Z.com
